/* Evidence-first revision: compact introduction and original platform screens. */
.hero{grid-template-columns:1.4fr .86fr;gap:68px;padding-top:36px;padding-bottom:36px;align-items:center}
.hero h1{font-size:clamp(52px,5.1vw,79px);line-height:1.05;letter-spacing:-.065em;white-space:normal;margin:20px 0}
.hero h1 em{font-size:1.1em;line-height:1.04}.hero-intro{max-width:570px;font-size:15px;line-height:1.8}.hero-topics{display:flex;gap:8px 22px;flex-wrap:wrap;font-size:11px;font-weight:650;margin-top:17px}.hero-topics span{border-bottom:1px solid #b9bea9;padding-bottom:4px}.hero-actions{margin-top:24px;gap:26px}.hero-footnote{margin-top:20px}.hero-visual{padding:0}.portrait-mat{aspect-ratio:1.15;box-shadow:9px 9px 0 var(--acid)}.hero-portrait{object-position:50% 40%}.portrait-label{bottom:18px;left:20px;right:20px}.portrait-label strong{font-size:26px}.hero-visual figcaption{font-size:9px;margin-top:19px;line-height:1.6}.hero-visual figcaption a{display:inline-block}
.snapshot-overview{background:var(--dark);color:var(--paper);padding-top:27px;padding-bottom:21px}.snapshot-heading{display:flex;align-items:baseline;justify-content:space-between;gap:25px}.snapshot-heading h2{font-size:20px;letter-spacing:-.025em;font-weight:400}.snapshot-heading h2 strong{color:var(--acid);font-size:31px;letter-spacing:-.045em;font-weight:600;margin-right:7px}.snapshot-heading>p{font-size:10px;color:#c8cebe}.snapshot-platforms{display:grid;grid-template-columns:repeat(4,1fr);gap:30px;margin-top:19px}.snapshot-platforms>a{text-decoration:none;border-top:1px solid #5b6353;padding-top:12px;display:flex;flex-direction:column}.snapshot-platforms>a:hover{border-color:var(--acid)}.snapshot-platforms>a>span{font-size:12px}.snapshot-platforms strong{font-size:46px;line-height:1.15;font-weight:500;letter-spacing:-.055em;margin:5px 0}.snapshot-platforms small{font-size:9px;color:#c8cebe;line-height:1.6;display:flex;justify-content:space-between;gap:8px}.snapshot-platforms small b{font-size:16px;color:var(--acid)}.snapshot-context{font-size:9px;color:#c8cebe;line-height:1.8;margin-top:18px;max-width:1000px}.snapshot-overview a:focus-visible{outline-color:var(--acid)}
.analytics-section{padding-top:62px;padding-bottom:50px}.analytics-heading{display:flex;align-items:flex-end;justify-content:space-between;gap:50px;margin-bottom:36px}.analytics-heading .eyebrow{margin-bottom:15px}.analytics-heading h2{font-size:clamp(38px,3.55vw,57px);line-height:1.07}.analytics-heading h2 em{font-size:1.09em}.analytics-heading>p{font-size:12px;line-height:1.9;color:var(--muted);max-width:360px}.dashboard-pair{display:grid;grid-template-columns:1fr 1fr;gap:38px}.dashboard{min-width:0}.dashboard-title{display:flex;align-items:center;justify-content:space-between;gap:16px;border-top:2px solid var(--ink);padding-top:20px;margin-bottom:20px}.dashboard-title h3{font-size:29px;letter-spacing:-.045em}.dashboard-title>a{font-size:11px;min-height:32px;display:flex;align-items:center}.dashboard-stats{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-bottom:22px}.dashboard-stats>div{display:flex;flex-direction:column;gap:5px}.dashboard-stats strong{font-size:29px;letter-spacing:-.045em;font-weight:600;line-height:1.2}.dashboard-stats span{font-size:10px;color:var(--muted)}.screen-evidence{min-width:0}.screen-evidence>a{display:block;background:white;padding:12px;border:1px solid var(--line);transition:border-color .15s}.screen-evidence>a:hover{border-color:var(--ink)}.screen-evidence img{width:100%;height:auto;object-fit:contain}.screen-evidence figcaption{font-size:10px;line-height:1.8;color:var(--muted);margin-top:13px;max-width:650px}.screen-evidence figcaption>span{display:block;font-family:var(--mono);font-size:9px;letter-spacing:.045em;color:var(--ink);margin-bottom:5px}.tiktok-dashboard{margin-top:43px}.tiktok-summary{display:flex;align-items:center;justify-content:space-between;gap:45px;margin-bottom:24px}.tiktok-summary>div{display:flex;align-items:center;gap:19px;flex:1}.tiktok-summary>div>strong{font-size:46px;font-weight:550;letter-spacing:-.05em;line-height:1.15}.tiktok-summary>div>span{font-size:11px;max-width:160px;line-height:1.7}.tiktok-summary>p{font-size:11px;color:var(--muted);line-height:1.9;max-width:540px;flex:1}.tiktok-screens{display:grid;grid-template-columns:1.15fr 1fr;gap:38px;align-items:start}.tiktok-screens>figure:last-child{max-width:500px;justify-self:end}.youtube-record{display:grid;grid-template-columns:1fr 1.2fr auto;gap:32px;align-items:center;margin-top:38px;padding:26px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.youtube-record h3{font-size:32px;margin-top:9px}.youtube-record h3 span{font-size:16px;letter-spacing:-.02em;font-weight:400}.youtube-record>p{font-size:11px;line-height:1.9;color:var(--muted)}.youtube-record .text-link{font-size:11px;white-space:nowrap}
.proof-strip{padding-top:23px;padding-bottom:23px}.proof-number{font-size:56px}.work-section{padding-top:65px;padding-bottom:50px}.featured-work{margin-top:36px}.project-secondary{padding-top:50px}.project-aside{min-height:100px}.project-aside>span{font-size:55px}.project-aside p{font-size:21px}.audience-section{padding-top:60px;padding-bottom:52px}.audience-proof-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:30px}.audience-proof-title{min-height:118px;border-top:1px solid var(--ink);padding-top:20px}.audience-proof-title h3{font-size:23px;letter-spacing:-.035em;line-height:1.15}.audience-proof-title p{font-size:11px;line-height:1.8;color:var(--muted);margin-top:10px}.audience-section>.source-note{margin-top:25px}.approach-section{padding-top:42px;padding-bottom:45px}.packages-section{padding-top:65px;padding-bottom:55px}
@media(max-width:1100px){.site-nav{gap:18px}.hero{gap:40px}.hero h1{font-size:56px}.hero-intro{font-size:13px}.hero-actions{gap:20px}.hero-actions .text-link{font-size:11px}.hero .button{font-size:12px;padding:13px 17px;gap:20px}.snapshot-heading{align-items:center}.snapshot-heading>p{max-width:220px}.analytics-heading>p{max-width:300px}.dashboard-pair,.tiktok-screens{gap:27px}.dashboard-stats strong{font-size:25px}.audience-proof-grid{gap:24px}.audience-proof-title h3{font-size:20px}.youtube-record{grid-template-columns:1fr 1.3fr}.youtube-record .text-link{grid-column:2;margin-top:-24px}}
@media(max-width:800px){.hero{grid-template-columns:1.3fr .8fr;gap:26px}.hero h1{font-size:43px}.hero-intro{font-size:12px}.hero-actions{flex-wrap:wrap;gap:10px 20px}.hero-topics{gap:8px 16px;font-size:10px}.portrait-mat{aspect-ratio:.8}.portrait-label{left:14px;right:14px}.portrait-label strong{font-size:21px}.portrait-label>span{font-size:8px}.hero-footnote{font-size:9px}.snapshot-heading h2{font-size:17px}.snapshot-heading h2 strong{font-size:27px}.snapshot-platforms{gap:20px}.snapshot-platforms strong{font-size:37px}.snapshot-platforms small{font-size:8px}.analytics-heading{gap:28px}.analytics-heading h2{font-size:40px}.analytics-heading>p{font-size:11px;max-width:250px}.dashboard-title h3{font-size:25px}.dashboard-stats{gap:10px}.dashboard-stats strong{font-size:22px}.dashboard-stats span{font-size:9px}.screen-evidence>a{padding:8px}.tiktok-summary{gap:24px}.tiktok-summary>div{display:block}.tiktok-summary>div>span{display:block;max-width:none;margin-top:8px}.tiktok-screens{grid-template-columns:1fr 1fr}.audience-proof-grid{grid-template-columns:1fr 1fr}.audience-proof-grid>figure:last-child{max-width:100%;grid-column:1 / -1;display:grid;grid-template-columns:1fr 1fr;gap:0 28px}.audience-proof-grid>figure:last-child .audience-proof-title{grid-column:1}.audience-proof-grid>figure:last-child>a{grid-column:2;grid-row:1 / 3}.audience-proof-grid>figure:last-child>figcaption{grid-column:1;align-self:start}.audience-proof-title{min-height:118px}.youtube-record h3 span{display:block;margin-top:7px}}
@media(max-width:600px){.site-header{height:74px}.hero{display:grid;grid-template-columns:1fr;gap:22px;padding-top:28px;padding-bottom:28px}.hero-copy{padding:0}.hero .eyebrow{font-size:9px}.hero h1{font-size:44px;line-height:1.04;margin:16px 0 17px}.hero h1 em{font-size:1.1em}.hero-intro{font-size:13px;line-height:1.8;max-width:none}.hero-topics{font-size:10px;gap:9px 18px;margin-top:13px}.hero-actions{margin-top:18px;gap:12px 22px}.hero .button{min-height:46px;font-size:11px;padding:10px 14px;gap:17px}.hero-actions .text-link{font-size:10px;gap:10px}.hero-footnote{font-size:9px;margin-top:15px}.hero-visual{display:grid;grid-template-columns:110px 1fr;gap:20px;align-items:center}.portrait-mat{aspect-ratio:1;box-shadow:5px 5px 0 var(--acid)}.hero-portrait{object-position:50% 35%}.portrait-label{display:none}.portrait-mat:after{display:none}.hero-visual figcaption{font-size:9px;margin:0;line-height:1.8;max-width:200px}.hero-visual figcaption a{margin-top:7px}.snapshot-overview{padding-top:23px;padding-bottom:21px}.snapshot-heading{display:block}.snapshot-heading h2{font-size:16px;letter-spacing:-.02em}.snapshot-heading h2 strong{font-size:29px;display:block;margin-bottom:7px}.snapshot-heading>p{font-size:9px;max-width:none;line-height:1.8;margin-top:9px}.snapshot-platforms{grid-template-columns:repeat(2,1fr);gap:18px 24px;margin-top:18px}.snapshot-platforms>a{padding-top:10px}.snapshot-platforms>a>span{font-size:11px}.snapshot-platforms strong{font-size:35px;margin:4px 0}.snapshot-platforms small{font-size:8px;line-height:1.7}.snapshot-context{font-size:10px;line-height:1.8;margin-top:18px}.analytics-section{padding-top:37px;padding-bottom:31px}.analytics-heading{display:block;margin-bottom:26px}.analytics-heading .eyebrow{font-size:9px;margin-bottom:15px}.analytics-heading h2{font-size:36px;line-height:1.08}.analytics-heading>p{font-size:12px;line-height:1.85;max-width:none;margin-top:19px}.dashboard-pair{grid-template-columns:1fr;gap:33px}.dashboard-title{padding-top:17px;margin-bottom:17px}.dashboard-title h3{font-size:27px}.dashboard-title>a{font-size:10px;min-height:36px}.dashboard-stats{gap:13px;margin-bottom:18px}.dashboard-stats strong{font-size:25px}.dashboard-stats span{font-size:10px}.screen-evidence>a{padding:9px}.screen-evidence figcaption{font-size:10px;line-height:1.8;margin-top:12px}.screen-evidence figcaption>span{font-size:8px}.tiktok-dashboard{margin-top:32px}.tiktok-summary{display:block;margin-bottom:23px}.tiktok-summary>div{display:flex;gap:18px;align-items:center}.tiktok-summary>div>strong{font-size:40px;white-space:nowrap}.tiktok-summary>div>span{font-size:11px;max-width:150px;margin:0}.tiktok-summary>p{font-size:11px;margin-top:17px;line-height:1.9}.tiktok-screens{grid-template-columns:1fr;gap:27px}.tiktok-screens>figure:last-child{max-width:none;justify-self:stretch}.youtube-record{display:block;padding:23px 0;margin-top:30px}.youtube-record .eyebrow{font-size:9px}.youtube-record h3{font-size:33px}.youtube-record h3 span{display:inline;font-size:16px;margin:0 0 0 5px}.youtube-record>p{font-size:11px;line-height:1.9;margin-top:16px}.youtube-record .text-link{font-size:11px;margin-top:14px}.proof-strip{padding-top:24px;padding-bottom:24px}.proof-number{font-size:53px}.proof-caption strong{font-size:11px}.proof-caption p{font-size:9px}.work-section{padding-top:37px;padding-bottom:34px}.work-section .section-heading h2{font-size:42px}.featured-work{margin-top:27px}.project-secondary{padding-top:0}.project-aside{min-height:auto}.audience-section{padding-top:37px;padding-bottom:35px}.audience-proof-grid{grid-template-columns:1fr;gap:28px}.audience-proof-title{min-height:0;padding-top:18px;margin-bottom:18px}.audience-proof-title h3{font-size:24px}.audience-proof-title p{font-size:12px;line-height:1.8;margin-top:10px}.audience-proof-grid>figure:last-child{display:block;grid-column:auto}.audience-section>.source-note{font-size:10px;margin-top:24px}.approach-section{padding-top:35px;padding-bottom:34px}.packages-section{padding-top:36px;padding-bottom:37px}}
@media(max-width:360px){.hero h1{font-size:39px}.hero .button{font-size:10px;padding:10px 12px;gap:13px}.hero-actions{gap:10px 17px}.hero-actions .text-link{font-size:9px}.hero-visual{grid-template-columns:96px 1fr;gap:17px}.snapshot-platforms{gap:16px 18px}.snapshot-platforms strong{font-size:32px}.analytics-heading h2{font-size:32px}.dashboard-stats{gap:8px}.dashboard-stats strong{font-size:22px}.dashboard-stats span{font-size:9px}.tiktok-summary>div>strong{font-size:36px}.tiktok-summary>div>span{font-size:10px}.youtube-record h3 span{font-size:14px}}
@media print{.snapshot-overview{background:white;color:black;border:1px solid #aaa}.snapshot-platforms strong,.snapshot-heading h2 strong,.snapshot-context,.snapshot-platforms small{color:black}.analytics-heading{break-after:avoid}.screen-evidence{break-inside:avoid}.hero-visual{display:block}.portrait-mat{box-shadow:none}.snapshot-platforms{grid-template-columns:repeat(4,1fr)}}